Digital Marketing

Google Ads / PPC Management

Pay-per-click advertising that targets real enquiries and watches your budget.

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The problem this solves

Google Ads can waste money quickly when campaigns target the wrong searches or send visitors to a weak page. Small budgets need careful control.

What is included

  • Campaign planning and keyword selection
  • Ads and landing pages
  • Conversion tracking for calls and forms
  • Budget and bid management
  • Monthly reporting

An example from the countryside

Illustrative example

A holiday cottage business advertises last-minute availability only when cottages are empty, saving budget in busy weeks.

How it works

  1. Look at where you are

    We review your search visibility, reviews, social profiles and analytics to find the easiest wins.

  2. Choose a few priorities

    We focus on the channels most likely to bring enquiries for your type of business.

  3. Do the work and measure

    We make the changes, track enquiries and calls, and adjust as results arrive.

  4. Report in plain English

    You receive a simple report that links activity to enquiries, not just clicks.

What we need from you

Marketing results depend on your market, your competitors and how quickly changes can be made on the website. We need access to analytics, Google Business Profile and any advertising accounts, and honest information about your busiest and quietest times.

Questions about google ads / ppc management

What budget do I need?

It depends on your market and goals. We discuss realistic budgets, and we do not guarantee results.

Who owns the ad account?

You do. We work in your account so you keep control and history.

Talk to us about google ads / ppc management

Tell us what you need. We will explain the options in plain English and give you a clear next step.

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